A lab to imagine, create en test a new kind of advertising. A summer camp -totally free- for young candidates who demonstrate to be ready for the future of advertising. The first ever event in Italy to promote a new creative mind-set through contaminations with art, literature, science.

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Once were art director and copywriter. Today this team is not enough. Advertising is different today, and it will be tomorrow. Emanuele Nenna, agency co-founder and CEO, explains his vision and forecast in a LID Publishing Book.

How many times has it happend to you: you watched a commercial on television and thought "I would have done much better"?

Participate in the creation of an advertising campaign. Become a real Brainstormer and help reinvent tomorrow´s communication.